In 2019, Insellerate dramatically enhanced its CRM & Lead Management solution by introducing its Marketing Automation and Engagement Platform. This new functionality automates multi-channel marketing with pre-designed content through social media, email, direct mail, compliant text messaging, ringless voicemail, and phone calls to enable better borrower engagement. Moving forward, in August Insellerate will take things even further with a new mobile approach.
Lenders are growing significantly by implementing their award-winning platform. For example, JFQ Lending has experienced explosive growth, a 3322% monthly increase going from 9 million a month to over 300 million a month in less than two years. Northpointe Bank loan officers have significantly outperformed industry production numbers, producing over 376 units and over $125 million a month in volume with only 11 loan officers.
In the past 12 months Insellerate has added 52 new lenders to its ever-expanding roster. Since Insellerate’s launch of its most recent platform in June 2017, it has processed over 2.6 million applications for their lenders and engaged with over 64 million prospective borrowers. Insellerate platform is now helping lenders close over 1.8 billion monthly.
in August, Insellerate will be introducing the Next Wave of Mortgage Technology. A first of its kind solution for the mortgage industry, Insellerate’s Sales & Marketing Engagement Mobile App, which automates in-bound call routing, lead distribution, full lead management, remote call tracking, click to call, and pipeline management. It even automates multi-channel marketing through social media, email, direct mail, compliant text messaging, ringless voicemail, and phone calls to enable better borrower engagement from the palm of a loan officers’ hands.
Published Article: https://mymortgagemindset.com/vendor-to-further-enhance-engagement-using-mobile-technology/